People don’t adopt technology because it’s “innovative.”
They adopt it because it’s easy.
That’s the real filter.
Tried using the InterLink Visa Card today for a payment.
No learning curve.
No friction.
Just worked.
If something removes effort, people will use it.
If it adds effort, they won’t — no matter how “advanced” it is.
Simple truth.
#InterLink #ITLG #ITL
People don’t adopt technology because it’s “innovative.” They adopt it because it’s easy. That’s the real filter. Tried using the InterLink Visa Card today for a payment. No learning curve. No friction. Just worked. If something removes effort, people will use it. If it adds effort, they won’t — no matter how “advanced” it is. Simple truth. #InterLink #ITLG #ITL
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